OtterlyAI is the cheapest way into this category at 29 dollars a month, and the pricing page rewards careful reading, because what that buys is narrower than the engine list suggests.
What is genuinely good here
Daily updates on every tier, including the cheapest. Competitors routinely make refresh frequency a lever, so the entry plan gives you a stale picture and the upgrade buys currency. Giving Lite customers the same cadence as Premium ones is a real decision.
Unlimited team members on all tiers is the same instinct. Visibility data is most useful when the SEO lead, the content lead and the PR lead can all see it, and seat pricing at this level would ration exactly what you are paying for.
API access, MCP access and Agent Analytics arriving at Standard rather than being reserved for enterprise deals is also better than the category norm, and MCP in particular means the data can be pulled into workflows rather than only viewed.
The add-on structure is the thing to read carefully
Four engines are included: ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot.
Claude, Gemini and Google AI Mode are add-ons.
That last one deserves attention. AI Mode is a distinct Google surface with different behaviour from AI Overviews, and treating them as one thing is a common shortcut that this pricing structure charges you to correct. Gemini is likewise a significant surface to be missing from a headline package.
The practical effect is that comparing OtterlyAI’s 189 dollar Standard plan to a competitor’s all-inclusive plan is not comparing like with like. Price the add-ons you actually need first, then compare.
The ladder has a gap
Lite at 29 dollars gives 15 prompts. Standard at 189 gives 100.
Fifteen prompts is a test rather than a programme. It covers your brand, a couple of products and a few category questions, which is genuinely enough to answer whether engines mention you at all, and that is a useful thing to learn cheaply.
Running an actual GEO effort means tracking competitor comparisons, alternative-to queries and long-tail intent, and that passes fifteen almost immediately. So the real decision is not 29 dollars, it is 189, and at that price the comparison against LLMrefs at 79 dollars for 500 prompts with everything included becomes uncomfortable.
Where OtterlyAI holds an advantage is GEO audits, at 1,000 to 10,000 a month, which competitors do not offer in the same form, and the 29 dollar entry point for anyone who genuinely just wants to check whether this category applies to them.
As with every tool here, nothing published says how many times each prompt is sampled per engine, which is the question that determines whether any of the numbers mean anything.
