Most of this category sells through demos at enterprise prices. LLMrefs publishes one plan, at 79 dollars a month, and that decision is the most interesting thing about it.
What the plan includes
Five hundred tracked prompts. Every engine, meaning eleven or more including ChatGPT, AI Overviews, AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta AI and DeepSeek. Unlimited projects. Unlimited team members. Geo-targeting across more than 50 countries and 20 languages. CSV export and API access. A seven day trial with no card.
Compare that to the shape of the category. AthenaHQ, the only other GEO tool on this site with fully public pricing, starts at 295 dollars. Profound, Scrunch, Peec and Evertune publish nothing and sell through demos. Against that backdrop, a flat 79 dollars with unlimited seats is not a slightly cheaper option, it is a different market position.
The unlimited projects and seats matter most for agencies, who in this category are usually charged per project precisely because that is where their scale is.
What single-tier pricing costs you
There is nothing above it. A brand needing 800 prompts has no upgrade path, and one needing SSO, audit logs or enterprise contracting terms cannot get them.
That is the honest trade of the model rather than an oversight. Five hundred prompts is generous for most programmes, since a focused GEO effort rarely tracks more than a few hundred genuinely meaningful buying questions, and inflating that number is usually a sign the prompt list was not curated. But if you are a large agency or a multi-brand group, check your intended coverage before adopting this as a system of record, because outgrowing it means migrating rather than upgrading.
The question the price does not answer
Nothing published states how many times each prompt is sampled per engine.
That is the methodological question that separates this category, because models are nondeterministic and one sample of a prompt is a coin flip presented as a measurement. Evertune, reviewed elsewhere on this site, states it samples each prompt 100 times, and that transparency is the exception rather than the rule.
Do not assume cheap means less rigorous, and do not assume expensive means more. Ask both vendors the same question and compare the answers.
The adjacent tools are a nice touch
An AI crawlability checker, a Reddit thread finder and an llms.txt generator sit alongside the core product. None is essential and all three address real tasks in this work, particularly crawlability, which is the one part of AI visibility with a clear causal chain: if an engine cannot fetch your page, nothing downstream matters.
Named brands using the platform include eBay, Shopify, HubSpot, NVIDIA, IKEA and The Washington Post, which is a stronger reference list than the price point would suggest.
