AI marketing tools and workflows
How a specific tool changed a specific process, with the numbers. Not a feature list.
Guest contributions
Write for Us: AI, SaaS and Marketing
We accept professionally written guest posts from people who do this work. If you have run the campaign, built the workflow or read the invoice, we want to hear the angle.
What we publish
Topics We Accept
The common requirement across all of them is first-hand experience or original data. Everything else is negotiable.
SaaS marketing and growth
Pricing experiments, activation, churn, PLG mechanics. Anything with a measured result.
SEO and generative engine optimization
What is actually working in AI search, evidenced rather than predicted.
Paid advertising and creative
Testing methodology, incrementality, creative analysis. Especially where the result was negative.
Marketing automation and lifecycle
Workflows you built, what broke, what you would do differently.
Analytics, attribution and measurement
Attribution models, holdout design, MMM. The unglamorous work that decides everything else.
Guest post guidelines for AI, SaaS and marketing writers
If you searched write for us AI, write for us SaaS or write for us marketing and landed here, this is the part worth reading before you pitch. It is short, and following it is most of what separates an accepted pitch from an ignored one.
Write from experience, not from research
The test we apply is simple: could this have been written by someone who has never done the job? If yes, we will not publish it. A post about attribution written by someone who has argued with a finance director about attribution reads differently from one assembled out of other articles, and the difference is obvious within two paragraphs.
This matters more than it used to. Anyone can now generate a competent overview of any marketing subject in seconds. What cannot be generated is what happened when you tried it, what it cost, and what you would do differently. That is the only thing we are interested in publishing.
Bring a number, a mistake, or both
The contributions we accept almost always contain at least one of two things. A number that came from your own work, with enough context to judge it. Or a mistake that cost something, described honestly enough that a reader avoids it.
Posts that argue against the consensus, including against something we have published, are actively welcome. We publish a correction policy and use it. If you think a review on this site is wrong and you can show why, that is a better pitch than most.
Source your claims
Every factual claim about pricing, limits, licensing or performance needs to trace back to something a reader can check. That is the standard our own reviews are held to and it applies to contributions equally. Vendor case studies can be cited as vendor claims, clearly labelled as such, never restated as fact.
If your post reports results from your own work, say what the control was. A number with no baseline is not evidence, and our readers are the kind of people who notice.
What we will not publish
- Listicles assembled from other listicles, with no first-hand use of anything in them.
- General introductions to subjects already covered thoroughly elsewhere.
- Posts whose real purpose is a keyword-anchored body link to a client site.
- Vendor-supplied content presented as independent commentary.
- Drafts where nobody involved has used the tools being described.
Links, disclosure and editing
You get one contextual link in your author bio. Links within the body are permitted where they support a claim, and commercial links carry the appropriate attributes. If you have a commercial relationship with anything you mention, tell us in the pitch. Undisclosed relationships are the one thing that ends a contributor relationship permanently.
We edit for clarity and structure and will not change your argument without asking. If we disagree with a claim we will raise it rather than quietly remove it. You see the edited version before it publishes.
How to pitch so we say yes
Lead with the angle, not the topic. "Attribution" is a topic. "We ran a geo holdout that contradicted our attribution model for four months before we believed it" is an angle, and it takes one sentence to know whether we want it.
Say what the reader can do afterwards. The best contributions change what somebody does on Monday. If you cannot describe that change, the piece probably is not ready to pitch yet.
Include a link to something you have written. It does not need to be published on a big site. It needs to show you can hold an argument together for a thousand words.
Looking for AI and SaaS write for us pages?
Writers usually find pages like this through a search that names both the subject and the intent. If you arrived through one of these, you are in the right place and the guidelines above apply whichever phrase brought you.
We are one site rather than a network, we publish a small number of contributions, and every one is edited. If you are running a link campaign across many sites, this is not a good use of your time and we would rather say so plainly than waste yours.
If you would rather ask something before pitching, use the contact page. If you have a tool rather than an article, the tool submission page is the right route.
Questions
Guest Posting Questions
Do you accept guest posts?
Yes. We accept professionally written guest posts on AI marketing, SaaS, SEO, paid advertising, marketing automation and measurement. Pitches go through the form on this page. We do not accept finished drafts on a first approach, because the pitch is where we agree the angle.
How do I write for AI Tools Marketer?
Send a pitch through the form with your proposed angle, the argument you intend to make, and a link to something you have written before. If the angle fits we reply with a brief covering length, structure and sourcing expectations. Write to that brief and we will edit it with you.
What topics do you accept?
AI marketing tools, SaaS growth, SEO and generative engine optimization, paid advertising, marketing automation, lifecycle marketing and analytics. The common requirement is first-hand experience or original data. We do not publish general overviews of subjects already covered well elsewhere.
Do you pay for guest posts?
No, and we do not charge for them either. This is not a paid placement site. We publish contributions because they are useful to the same readers our reviews serve, and anything paid for would be labelled as advertising rather than published as editorial.
Can I include a link to my product or site?
One contextual link in the author bio, yes. Links inside the body are allowed only where they support a factual claim, and commercial links are marked appropriately. A pitch whose actual purpose is a body link will not be published, which is usually obvious from the first paragraph.
How long should a guest post be?
Long enough to make the argument and no longer. In practice that is usually 1,200 to 2,500 words. We would rather have 900 words that say something than 2,000 that circle it.
How long does a response take?
Pitches are read by a person, usually within a week. If you have not heard back in two weeks, assume it was not a fit. We do not send automated rejections and we do not add contributors to a mailing list.
Do you accept AI-generated articles?
Not as submissions. Using AI to research, outline or edit is fine and we would be hypocrites to say otherwise. What we will not publish is a draft where nobody has first-hand knowledge of the subject, because that is exactly the content this site exists as an alternative to.