Tool profileProtaigé
Brief-to-campaign AI agent with a free tier, priced by monthly Sparks and seats
Free tier30 USD a month for Campaign Lite, rising to 600 USD for Campaign Pro, with a free Campaign Free plan
Overview
Protaigé is built around an AI agent called Maia that takes a campaign brief and produces strategy, copy, visuals and channel assets using a stored Brand DNA of voice, products, personas and visual identity. A free plan gives 100 Sparks a month. Paid plans are 30, 150 and 600 USD a month for 300, 2,000 and 10,000 Sparks, with Enterprise on custom pricing for agencies.
Visit ProtaigéIs Protaigé worth it?
- What it is
- Brief-to-campaign AI agent with a free tier, priced by monthly Sparks and seats
- Worth a look if
- Protaigé fits a marketing team that wants campaigns drafted from a brief for one brand, can start on the free 100 Sparks, and expects to spend 30 to 600 USD a month on 300 to 10,000 Sparks.
- Skip it if
- You need to know what a Spark buys before paying, since the pricing page does not say, or you manage several brands without an Enterprise contract, because multiple brands are listed only there.
- Cost to start
- 30 USD a month for Campaign Lite, rising to 600 USD for Campaign Pro, with a free Campaign Free plan. Yes. Free plan with 100 Sparks a month, 1 brand, 1 user and 1 trial video, no credit card.
Protaigé at a glance
| Job category | Content and Copy |
|---|---|
| What it replaces | Prompting, reviewing and stitching together campaign assets from several AI tools |
| Pricing model | Free tier |
| Starting price | 30 USD a month for Campaign Lite, rising to 600 USD for Campaign Pro, with a free Campaign Free plan |
| Free tier | Free plan with 100 Sparks a month, 1 brand, 1 user and 1 trial video, no credit card. |
| Getting started | Free tier |
| Built for | Marketing teams that want a campaign produced from a brief rather than prompt by prompt |
| Company | Not published |
| Last verified | October 2026 |
Protaigé pricing and plans
| Plan | Price | What it includes | What that works out at |
|---|---|---|---|
| Campaign Free | 0 USD a month | 100 Sparks a month, 150 signup bonus Sparks, 1 brand (Brand DNA), Sketch Studio, 1 trial video, 1 user | |
| Campaign Lite | 30 USD a month | 300 Sparks a month, everything in Free plus social publishing and scheduling, publishing analytics dashboard, video generation within Sparks, up to 5 users | 30 / 300 = 0.10 USD a Spark. |
| Campaign Plus | 150 USD a month | 2,000 Sparks a month with rollover, everything in Lite plus Campaign Studio, Autopilot one-click campaigns, semantic stock image search, unlimited users | 150 / 2,000 = 0.075 USD a Spark. |
| Campaign Pro | 600 USD a month | 10,000 Sparks a month with rollover, everything in Plus plus API access and priority support | 600 / 10,000 = 0.06 USD a Spark. |
| Enterprise | Custom pricing | Everything in Pro plus multiple brands, white-label and client billing, custom martech stack integrations, custom Sparks allocation, dedicated CSM, managed MCP, API and webhook setup |
- Sparks are the credit unit. The page does not say how many Sparks a campaign, an image or a video consumes.
- Free signup also carries a bonus of 150 Sparks.
- Plus and Pro Sparks are labelled as rolling over.
- A warning is promised before the Spark limit is reached, with an option to upgrade on the spot or wait for the next billing cycle.
- A customisable agency plan is offered through an email contact.
All prices are in USD and billed monthly unless set up otherwise. Campaigns and assets stay accessible for 30 days after a downgrade or cancellation. Upgrades apply immediately and downgrades take effect at the start of the next billing cycle.
Protaigé features: what it does
- Maia, the platform's agent, handles channels, tools, variations and brand consistency from a brief
- Brand DNA stores voice, products, personas and visual identity and applies them to everything produced
- A campaign is defined as one brief in and one full campaign out: strategy, copy, visuals and channel assets
- Campaign Lite adds social publishing, scheduling, a publishing analytics dashboard and video generation within Sparks
- Campaign Plus adds Campaign Studio, one-click Autopilot campaigns and semantic stock image search, and Pro adds API access
Protaigé limitations
- What a Spark buys is not explained on the pricing page, so a plan cannot be converted into a number of campaigns or assets.
- The free plan covers 1 brand, 1 user and 1 trial video. Lite fits up to 5 users, and Plus and Pro have unlimited seats.
- Only Plus and Pro Sparks roll over. Free and Lite are shown without rollover.
- Supported publishing channels and martech integrations are not listed, except that Enterprise offers custom martech stack integrations.
Who Protaigé is for
| Your situation | What that means here |
|---|---|
| Marketer testing the idea before paying | The free plan gives 100 Sparks a month plus 150 signup bonus Sparks, 1 brand and 1 trial video. |
| Team of 4 that wants to publish and schedule socially | Campaign Lite at 30 USD a month fits up to 5 users and lists social publishing, scheduling and a publishing analytics dashboard. |
| Team that wants one-click campaigns | Autopilot and Campaign Studio start at Campaign Plus, 150 USD a month with 2,000 Sparks. |
| Team that wires campaigns into its own stack | API access starts at Campaign Pro, 600 USD a month, and managed MCP, API and webhook setup is Enterprise. |
| Agency with several client brands | Multiple brands and client billing are listed only on Enterprise, on custom pricing. |
| Buyer who must forecast output per Spark | The pricing page does not say how many Sparks a campaign uses, so output has to be measured on the free plan. |
Protaigé use cases for marketers
- Turning one campaign brief into copy, visuals and channel assets in the brand's voice.
- Publishing and scheduling social content with an analytics dashboard on the 30 USD Lite plan.
- Launching Autopilot one-click campaigns on Plus for teams that run campaigns end to end.
Protaigé FAQ
Is there a free plan?
Yes. Campaign Free has 100 Sparks a month, 1 brand, 1 user and 1 trial video, and signing up needs no credit card.
What counts as one campaign?
One brief in and one full campaign out: strategy, copy, visuals and channel assets aligned and ready to launch.
What happens if I downgrade or cancel?
Campaigns and assets stay accessible for 30 days after you downgrade or cancel.
Protaigé sources and references
- The Protaigé pricing page lists Campaign Free at 0 USD with 100 Sparks a month, 150 signup bonus Sparks, 1 brand, 1 trial video and 1 user; Campaign Lite at 30 USD a month with 300 Sparks and up to 5 users; Campaign Plus at 150 USD a month with 2,000 Sparks with rollover and unlimited users; Campaign Pro at 600 USD a month with 10,000 Sparks with rollover and API access; and Enterprise on custom pricing with multiple brands and white-label.protaige.com
- The Protaigé homepage describes an AI marketing platform where you write a brief and Maia runs campaigns from strategy to finished creatives, with Brand DNA holding voice, products, personas and visual identity, and says no training or three-week rollout is needed.protaige.com
Compiled by Alston Antony from the sources above:how we compile these entries and ouraffiliate disclosure.