Tool profileOtis AI
Paid ads planning and optimisation, billed as a monthly fee plus a share of ad spend
Paid from day one100 USD per month plus 12% of monthly ad spend for Essential, or 250 USD plus 10% for Pro
Overview
Otis AI plans, launches, optimises and reports on paid ads across channels, with plans that differ mainly in how much human help is included. Essential is self-serve at 100 USD a month plus 12% of monthly ad spend for Meta, Google and TikTok. Pro is 250 USD plus 10% (7% with ACH) with a dedicated paid ads specialist and a 5,000 USD monthly ad budget minimum. Agency and Enterprise are quoted.
Visit Otis AIIs Otis AI worth it?
- What it is
- Paid ads planning and optimisation, billed as a monthly fee plus a share of ad spend
- Worth a look if
- Otis AI fits an advertiser or agency spending 5,000 USD a month or more on paid media who wants a specialist-backed plan on Pro at 250 USD plus 10% of spend, or 7% when paying by ACH.
- Skip it if
- You spend under about 450 USD a month on ads, where the 100 USD fee and 12% share take a large part of the budget, or you want a free tier or trial, since none is listed.
- Cost to start
- 100 USD per month plus 12% of monthly ad spend for Essential, or 250 USD plus 10% for Pro. No. No free plan. No trial is published.
Otis AI at a glance
| Job category | Media Buying |
|---|---|
| What it replaces | Building media plans and managing campaign optimisation by hand or through a paid media agency |
| Pricing model | Paid only |
| Starting price | 100 USD per month plus 12% of monthly ad spend for Essential, or 250 USD plus 10% for Pro |
| Free tier | No free plan. No trial is published. |
| Getting started | Paid from day one |
| Built for | Small businesses running their own Meta, Google and TikTok campaigns at modest budgets |
| Company | Not published |
| Last verified | October 2026 |
Otis AI pricing and plans
| Plan | Price | What it includes | What that works out at |
|---|---|---|---|
| Essential (self-serve) | 100 USD a month plus 12% of monthly ad spend | Custom AI media plan, self-serve campaign launch, Meta, Google and TikTok, email and chat support, minimum ad budget 15 USD a day | At the 15 USD a day minimum over a 30 day month, ad spend is 450 USD, so the fee is 100 + (0.12 x 450 = 54) = 154 USD a month, about 34% of spend. |
| Pro (AI plus expert guidance) | 250 USD a month plus 10% of monthly ad spend, or plus 7% with ACH | Dedicated paid ads specialist, bi-weekly check-ins, custom recommendations, advanced reporting, YouTube, Pinterest and LinkedIn ads, minimum ad budget 5,000 USD a month | At the 5,000 USD minimum, the fee is 250 + 500 = 750 USD a month (15% of spend), or 250 + 350 = 600 USD with ACH (12%). |
| Agency | Custom pricing | White-labelled platform under the agency brand, multi-client dashboards, white-label reporting, running ads from client ad manager accounts | |
| Enterprise and Franchise | Custom pricing | Tailored plans per location, market or brand, centralised reporting across locations, regions and channels, role-based access |
- At the Essential minimum of 15 USD a day, the 100 USD fee alone is more than 20% of a 30 day ad budget of 450 USD.
- The Pro ACH rate of 7% saves 150 USD a month against 10% at a 5,000 USD budget.
- The pricing page text contains no free tier, trial, annual price or setup fee.
- The homepage presents customer stories and average outcomes as marketing claims with no study behind them.
Every published plan combines a monthly platform fee with a percentage of monthly ad spend. Pro drops from 10% to 7% of ad spend when paying by ACH. Agency and Enterprise and Franchise plans are custom priced and sold through a demo request. The page shows a Monthly and Yearly toggle, but no yearly prices appear in the crawled text.
Otis AI features: what it does
- An AI media plan built around goals, channels, budget, audiences and creative strategy, adjusted as performance data arrives
- Self-serve campaign launch across Meta, Google and TikTok on Essential
- Pro adds a dedicated paid ads expert, bi-weekly check-ins, custom recommendations, advanced reporting and tracking instrumentation, and YouTube, Pinterest and LinkedIn ads
- Agency adds white-label reporting, multi-client dashboards and running ads from client ad manager accounts
- Enterprise and Franchise lists centralised reporting across locations and role-based access for corporate, franchise and local teams
Otis AI limitations
- Every published plan adds a percentage of monthly ad spend to the platform fee: 12% on Essential, 10% on Pro, or 7% with ACH.
- Essential requires a minimum ad budget of 15 USD a day and covers Meta, Google and TikTok only.
- Pro requires a minimum ad budget of 5,000 USD a month.
- Agency and Enterprise pricing is custom, and the pricing page lists no free tier or trial.
Who Otis AI is for
| Your situation | What that means here |
|---|---|
| Small business spending a few hundred a month on ads | Essential has a 15 USD a day minimum, and its 100 USD fee plus 12% means about 154 USD on a 450 USD budget. |
| Advertiser at 5,000 USD a month or more | Pro is 250 USD plus 10% of spend, which is 750 USD at the minimum budget, or 600 USD paying by ACH. |
| Agency with several client accounts | Agency is custom priced, with white-label reporting, multi-client dashboards and ads run from client ad manager accounts. |
| Franchise or multi-location brand | Enterprise and Franchise lists per-location strategies, centralised reporting and role-based access, quoted on request. |
| Advertiser who wants LinkedIn, Pinterest or YouTube | These channels are listed on Pro only, while Essential covers Meta, Google and TikTok. |
| Buyer who wants a flat monthly fee | All published plans add a percentage of ad spend, so cost rises as spend rises. |
Otis AI use cases for marketers
- Planning and launching Meta, Google and TikTok campaigns from a budget and goal, with continuous optimisation and reporting.
- Running paid media for several clients under an agency brand, with white-label reports and multi-client dashboards.
Otis AI performance claims, checked
The homepage lists average outcomes of 2x higher ROAS, 2x reduction in CPL, 70% lower management costs and 90% time saved, and its meta description cites training on 30,000+ campaigns and 12M+ data points. It gives no study, sample size, period or baseline for either.
Otis AI FAQ
How does Otis AI charge?
A monthly platform fee plus a share of ad spend: Essential is 100 USD plus 12%, and Pro is 250 USD plus 10%, or 7% with ACH. Agency and Enterprise plans are custom priced.
Which ad channels are supported?
Essential covers Meta, Google and TikTok. Pro adds YouTube, Pinterest, LinkedIn and more.
Is there a minimum ad budget?
Yes. Essential requires at least 15 USD a day and Pro requires at least 5,000 USD a month.
Otis AI sources and references
- The Otis AI pricing page lists Essential at 100 USD a month plus 12% of monthly ad spend with a minimum ad budget of 15 USD a day, a custom AI media plan, self-serve launch, Meta, Google and TikTok, and email and chat support; and Pro at 250 USD a month plus 10% of monthly ad spend, or plus 7% with ACH, with a minimum ad budget of 5,000 USD a month, a dedicated paid ads expert, bi-weekly check-ins and YouTube, Pinterest and LinkedIn ads. Agency and Enterprise and Franchise plans are custom priced, with a Request a demo button.meetotis.com
- The Otis AI homepage describes managing planning, targeting, testing, optimization and reporting for paid ads, an AI Media Plan built around goals, channels, budget, audiences and creative strategy, a white-labelled Agency plan with multi-client dashboards, and an Enterprise and Franchise plan with centralized reporting across locations. It lists average outcomes of 2x higher ROAS, 2x reduction in CPL, 70% lower management costs and 90% time saved, and shows Pro at 250 USD a month plus 10% of ad spend with a 5,000 USD minimum ad budget.meetotis.com
Compiled by Alston Antony from the sources above:how we compile these entries and ouraffiliate disclosure.