Tool profileMavic
Brand Book driven content workspace for images, video and social posts, sold by credits
Free tier49 USD per month for Solo, or 39.20 USD per month on annual billing, rising to 149 USD for Pro
Overview
Mavic stores a brand's tone of voice, colours, products, customer profile, templates and a ban list of words in a Brand Book, then combines that with each request to generate images, video, documents and social posts for review before publishing. A free plan gives 1 brand workspace and 50 AI credits a month. Solo is 49 USD a month for 1,500 credits, Team 79 USD for 2,500 and Pro 149 USD for 5,500, with credit bundles from 35 USD for 750.
Visit MavicIs Mavic worth it?
- What it is
- Brand Book driven content workspace for images, video and social posts, sold by credits
- Worth a look if
- Mavic fits a marketer or agency that wants every generated post and image checked against a saved ban list and brand profile, and will pay 49 to 149 USD a month for 1,500 to 5,500 credits across 1 to 10 brand workspaces.
- Skip it if
- You need the credit cost of an image or video before buying (it varies by complexity and the rate card is not published), or need credits to roll over, since unused monthly credits are lost.
- Cost to start
- 49 USD per month for Solo, or 39.20 USD per month on annual billing, rising to 149 USD for Pro. Yes. Free plan with 1 brand workspace and 50 AI credits a month.
Mavic at a glance
| Job category | Social Media |
|---|---|
| What it replaces | Briefing a designer and copywriter for each social post |
| Pricing model | Free tier |
| Starting price | 49 USD per month for Solo, or 39.20 USD per month on annual billing, rising to 149 USD for Pro |
| Free tier | Free plan with 1 brand workspace and 50 AI credits a month. |
| Getting started | Free tier |
| Built for | Individual marketers and small business owners who want on-brand posts and images from a single prompt |
| Company | Not published |
| Last verified | October 2026 |
Mavic pricing and plans
| Plan | Price | What it includes | What that works out at |
|---|---|---|---|
| Free | 0 USD | 1 brand workspace and 50 AI credits a month | |
| Solo | 49 USD a month (470.40 USD a year) | 1 brand workspace, 1,500 AI credits a month, 1 user, social analytics, image and video generation, social channels bundled for a limited time | 49 / 1,500 credits = about 0.033 USD a credit. On annual billing, 470.40 / 12 = 39.20 USD a month, about 0.026 USD a credit. |
| Team | 79 USD a month (758.40 USD a year) | 5 brand workspaces, 2,500 AI credits a month, 2 or more users, social analytics, image and video generation | 79 / 2,500 credits = about 0.032 USD a credit. 79 / 5 workspaces = 15.80 USD per workspace a month. On annual billing, 758.40 / 12 = 63.20 USD a month. |
| Pro | 149 USD a month (1,430.40 USD a year) | 10 brand workspaces, 5,500 AI credits a month, 5 or more users, social analytics, image and video generation | 149 / 5,500 credits = about 0.027 USD a credit. 149 / 10 workspaces = 14.90 USD per workspace a month. On annual billing, 1,430.40 / 12 = 119.20 USD a month. |
| Credit bundle (pay as you go) | 35 USD for 750 credits | Full access to the AI workspace with no monthly commitment, bundled discounts as you scale | 35 / 750 credits = about 0.047 USD a credit. |
| Enterprise | Custom | Custom API integrations, brand data modelling and AI codification, whitelabelling, ISO and SLA standards |
- Unused monthly credits do not roll over. Pay-as-you-go bundles start at 35 USD for 750 credits.
- Professional services are priced separately from the platform: Brand Discovery (a half-day virtual workshop) and AI Training are by request for proposal, and Managed Content is a custom retainer.
- Plans can be upgraded at any time, with upgrades effective immediately and downgrades applied at the end of the billing period.
Paid plans are billed monthly, and annual billing saves 20%: 470.40 USD a year for Solo (39.20 a month), 758.40 for Team (63.20) and 1,430.40 for Pro (119.20). Credit bundles are bought without a subscription and unused monthly credits do not roll over.
Mavic features: what it does
- Brand Book saves tone of voice, colours, fonts, products, customer profile and templates, and a ban list of words that must not appear in output
- Generates images, video, documents and social posts from a single prompt, and each piece is reviewed before it is published
- Social analytics and image and video generation are included on every paid plan
- A Slack integration suggests posts and fills the content planner
- Enterprise adds custom API integrations, brand data modelling, whitelabelling and ISO and SLA standards, and paid services include brand discovery workshops, AI training and managed content
Mavic limitations
- Monthly AI credits do not roll over, and the credits an action uses depend on its complexity with no published rate card.
- Social channels are described as bundled for a limited time, and the terms after that and the list of supported channels are not named on the pricing page.
- Enterprise, Brand Discovery, AI Training and Managed Content have no published prices.
- The homepage example shows 5 credits for an image and 5 for a caption, but it is a sample screen, not a rate card.
Who Mavic is for
| Your situation | What that means here |
|---|---|
| Marketer with banned or regulated terms | The Brand Book ban list is described as words Mavic will not use in any output, saved once per brand. |
| Solo marketer testing output | The free plan gives 50 credits a month in 1 brand workspace, and the homepage example shows 10 credits for one image and caption. |
| Agency running several brands | Team gives 5 brand workspaces at 79 USD a month and Pro 10 at 149 USD, with 2+ and 5+ users. |
| Team that wants predictable credit use | Credits per action depend on complexity and no rate card is published, and unused credits do not roll over. |
| Occasional user who dislikes subscriptions | Credit bundles start at 35 USD for 750 credits with no monthly commitment, at about 0.047 USD a credit. |
| Global brand with many markets | Enterprise lists custom API integrations, whitelabelling and ISO and SLA standards, with no published price. |
Mavic use cases for marketers
- Producing on-brand social posts and product images from one request, checked against a saved ban list.
- Running content for several client brands in separate brand workspaces, with analytics and a Slack-suggested content plan.
Mavic FAQ
Is there a free plan on Mavic?
Yes. It gives 1 brand workspace and 50 AI credits a month, and you can upgrade to Solo, Team or Pro for more credits or workspaces.
Do unused credits roll over?
No. Unused monthly credits do not roll over. Credit bundles, which start at 35 USD for 750 credits, can be bought without a subscription.
What is a Brand Book?
A saved profile of tone of voice, colours, fonts, products, customers and templates, plus a ban list of words Mavic will not use. Each request is combined with it before anything is generated.
Mavic sources and references
- The Mavic pricing page lists a free plan with 1 brand workspace and 50 AI credits per month; Solo at 49 USD a month (470.40 USD a year) with 1 brand workspace, 1,500 AI credits a month and 1 user; Team at 79 USD a month (758.40 USD a year) with 5 brand workspaces, 2,500 AI credits a month and 2+ users; Pro at 149 USD a month (1,430.40 USD a year) with 10 brand workspaces, 5,500 AI credits a month and 5+ users; and a custom Enterprise plan. Annual billing saves 20%, credit bundles start at 35 USD for 750 credits, and unused monthly credits do not roll over.mavic.ai
- The Mavic homepage describes a Brand Book holding voice, colours, fonts, products, customers and a ban list that stops off-brand words, saved templates, generation of images, documents and social posts from one prompt, and a Slack integration that suggests posts and fills the content planner. It shows an example request costing 5 credits for an image and 5 credits for a caption.mavic.ai
Compiled by Alston Antony from the sources above:how we compile these entries and ouraffiliate disclosure.