Tool profileHeyGen
AI avatar video with 175+ language translation, free plan watermarked
Free tierCreator from 29 USD a month (24 USD a month billed annually)
Overview
HeyGen makes avatar presenter videos for promos, product demos and outreach, and translates video into 175+ languages with lip-sync. Plans run from a watermarked Free tier to Creator at 29 USD a month, with credits, video length and resolution set per plan.
Visit HeyGenIs HeyGen worth it?
- What it is
- AI avatar video with 175+ language translation, free plan watermarked
- Worth a look if
- HeyGen suits you if you make avatar presenter videos or translate existing video into many languages and can work within a monthly credit allowance.
- Skip it if
- You need UGC-style ad actors, since the product page does not mention UGC ads, or you need commercial terms stated per plan.
- Cost to start
- Creator from 29 USD a month (24 USD a month billed annually). Yes. Yes. 3 videos a month, up to 1 minute each, watermarked.
HeyGen at a glance
| Job category | Video and Image |
|---|---|
| What it replaces | Filming presenters and re-recording video for each language |
| Pricing model | Free tier |
| Starting price | Creator from 29 USD a month (24 USD a month billed annually) |
| Free tier | Yes. 3 videos a month, up to 1 minute each, watermarked. |
| Getting started | Free tier |
| Built for | Marketers localising existing video into many languages |
| Company | Not published |
| Last verified | October 2026 |
HeyGen pricing and plans
| Plan | Price | What it includes | What that works out at |
|---|---|---|---|
| Free | 0 USD a month | 3 videos a month, 1 minute max, watermark, 500+ stock avatars, 1 custom avatar, 30+ translation languages. | |
| Creator | 29 USD a month (24 USD annual) | 600 credits, 30 minute videos, up to 1080p, HeyGen branding removed, 700+ stock avatars, 175+ translation languages, up to 10 hours text-to-speech. | 29 / 600 credits = about 0.048 USD per credit on monthly billing |
| Pro | 49 USD a month, higher tiers up to 4,300 USD | 1,000 credits at the entry tier, 30 minute videos, up to 4K, faster processing, up to 16+ hours text-to-speech. | 49 / 1,000 credits = about 0.049 USD per credit at the entry tier |
| Business | 149 USD a month plus 20 USD per seat | 1,500 credits, 60 minute videos, 4K with upscale, 5 custom avatars with Avatar V, shared workspace, SAML/SSO. | 149 / 1,500 credits = about 0.099 USD per credit |
| Enterprise | Contact sales | Usage-based credits, no maximum video length, 10+ custom avatars, SCIM, custom commercial terms. |
- Prices on the pricing page are shown with a dollar sign and no currency code. Annual billing on Creator is listed at 24 USD a month.
- Credits are used across features and usage varies by model, duration and complexity. Monthly unused credits roll over one cycle; annual credits accumulate until renewal.
- Business adds 20 USD per seat per month for team members.
Credit-based. Higher Pro tiers up to 4,300 USD a month are listed. Currency code is not stated on the page.
HeyGen features: what it does
- Avatar V keeps one identity consistent across wide, medium and close-up shots
- Translation into 175+ languages and dialects with voice cloning and lip-sync, from uploaded files or YouTube links
- Brand kit, auto captions and B-roll in AI Studio
- Inputs include PPT, PDF, audio and images
- APIs for Video Agent, Video Generation, Translation and Lipsync, plus a ChatGPT plugin
HeyGen limitations
- Free plan exports are watermarked, limited to 3 videos a month and 1 minute per video
- Resolution is not stated for the Free plan, and 4K starts on Pro
- The product page does not mention UGC-style ads
- Commercial usage is not stated per plan on the pricing page; Enterprise lists custom commercial terms
- Credit cost per video is not published, because usage varies by model, duration and complexity
Who HeyGen is for
| Your situation | What that means here |
|---|---|
| You translate existing videos | Paid plans list 175+ languages with lip-sync; the Free plan lists 30+ languages and a 1 minute cap. |
| You need to test before paying | The Free plan allows 3 videos a month at up to 1 minute, with a watermark. |
| You publish videos over 30 minutes | Creator and Pro cap at 30 minutes; Business caps at 60; only Enterprise lists no maximum. |
| You need 4K output | Creator is listed up to 1080p; 4K starts on Pro. |
| You need UGC-style ad actors | The product page does not mention UGC ads, so check the product directly. |
HeyGen use cases for marketers
- Localising product demos and promo videos into other languages with voice cloning and lip-sync.
- Personalised outreach and sales videos generated from one script.
HeyGen FAQ
Does HeyGen have a free plan?
Yes. The pricing page lists 3 videos a month, up to 1 minute each, with a watermark.
Which plan removes the watermark?
Creator, at 29 USD a month, lists HeyGen branding as removed.
What does a credit cost?
Not published per video. Credits are used across features and vary by model, duration and complexity.
HeyGen sources and references
- Pricing page lists Free at 0 USD (3 videos a month, 1 minute, watermarked), Creator 29 USD (600 credits, 1080p, 30 minutes), Pro 49 USD (1,000 credits, 4K), Business 149 USD plus 20 USD per seat (1,500 credits, 60 minutes) and Enterprise by contact. Credits roll over one cycle on monthly plans.heygen.com
- Product page describes Avatar V, translation in 175+ languages with voice cloning and lip-sync, promos, demos, outreach and social clips, brand kit, auto captions, B-roll, APIs, and states that you own your AI-generated videos. Custom avatars require on-camera identity verification.heygen.com
Compiled by Alston Antony from the sources above:how we compile these entries and ouraffiliate disclosure.