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Brand24 - Social Listening Tool

Brand24 – Social Listening Tool

What is it? This product is an AI-driven platform designed to safeguard your reputation, assess brand visibility, analyze competitors, and uncover customer insights spanning numerous online channels.

AI Categories: Customer Support, Marketing,

Pricing Model: Paid

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What is it?

This product is an AI-driven platform designed to safeguard your reputation, assess brand visibility, analyze competitors, and uncover customer insights spanning numerous online channels.

Features

Here are some key features that make this platform stand out in brand monitoring and analysis.

Real-Time Monitoring

The platform provides access to over 25 million online sources in real-time, ensuring you stay updated with crucial mentions about your brand across various platforms.

Advanced Sentiment Analysis

Utilizing sophisticated sentiment analysis, users can categorize mentions as positive, negative, or neutral, allowing for a clearer understanding of public perception.

Automated Reporting

Streamlining the process of creating and sharing reports, this feature simplifies the measurement of PR coverage and facilitates insight sharing among team members.

Influencer Tracking

This platform excels in tracking hashtags and discovering influencers, enabling users to evaluate the effectiveness and engagement of hashtag campAIgns.

FAQ

How does the sentiment analysis work?

The sentiment analysis feature employs advanced algorithms to dissect brand mentions, allowing users to gauge public sentiment effectively.

Is the platform suitable for small businesses?

Yes, the platform is designed to benefit businesses of all sizes, offering valuable insights that can help small organizations grow their brand awareness.

What types of online sources can be monitored?

You can monitor a vast array of platforms, including social media, news outlets, blogs, forums, podcasts, and reviews.

Can the tool help with competitor analysis?

Absolutely, it provides insights that allow users to assess their competitors’ performance alongside their own, enhancing strategic decision-making.

Conclusion

In summary, this platform is an excellent choice for businesses looking to improve their brand monitoring and gAIn actionable insights from online conversations. It suits organizations wanting to enhance their reputation and brand visibility, but it may not meet the needs of those seeking a more basic monitoring solution.

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About Author

Alston Antony - AI Expert

This AI listing information is researched, verified, curated and published by Alston Antony who is AI expert from India/Sri Lanka. As the CEO of Web Wonder Works LLP and co-founder of Maxinium, he has over a decade of experience in software engineering and AI-driven marketing strategies. Alston holds a Master’s degree in Computer Software Engineering from the University of Greenwich and professional member in the British Computer Society (BCS), which underpin his expertise in AI, SEO optimization, and digital transformation.

Beyond his professional achievements, Alston is a passionate educator and thought leader. He has taught thousands of students through platforms like Udemy and built a thriving community of over 15,000 business owners where he shares actionable insights on digital marketing trends. His YouTube channel further amplifies his impact by offering tutorials on AI tools and their applications in marketing. With a deep commitment to innovation, Alston Antony continues to shape the future of AI in marketing, helping businesses unlock their full potential in the digital age.

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