Free marketing tools

Free Ecommerce Business Tools

Model fulfillment, product pricing, margins and growth decisions for online commerce.

Available now

5 Free Tools

Each tool is clearly labelled by how it works: AI-powered, AI-assisted or browser-based.

Ecommerce margins are thin, so small pricing and fulfillment choices decide whether a product makes money. These calculators expose the real unit economics before you commit.

Pick the right tool

Which Tool for Which Task

Do it in order

Recommended Workflow

  1. 1

    Start from true unit cost

    Include product, fulfillment, platform fees and returns, not just landed cost.

  2. 2

    Price to a target margin

    Decide the margin you need, then work back to the price rather than guessing.

  3. 3

    Compare fulfillment options

    FBA convenience versus FBM control changes the math per product. Run both.

  4. 4

    Stress-test with returns and ad cost

    A product that only works at zero returns and zero ad spend does not really work.

Know your numbers

Metrics That Matter

Contribution margin
Price minus all variable costs. What each sale actually adds before fixed costs.
Fulfillment cost per unit
Pick, pack and ship per item. The number that usually separates FBA and FBM.
Break-even price
The lowest price that still covers costs. Your discount floor.
Return rate impact
How returns erode margin. Often underestimated and quietly fatal.
Avoid these

Common Mistakes

  • Pricing off product cost only and forgetting fees and returns.
  • Assuming FBA always beats FBM without running the numbers per product.
  • Ignoring storage fees on slow-moving inventory.
  • Setting a promo price below break-even without realizing it.
Questions

Category FAQs

Are these ecommerce tools free?

Yes. Free with no sign up, and the optional AI recommendations are free too.

Is FBA always more profitable than FBM?

No. FBA saves you time but adds fees. For heavy, slow-moving or low-margin items, FBM can win. Run both in the calculator per product.

What margin should I target on print-on-demand?

High enough to survive returns and ad costs. Thin base margins vanish fast once you add promotion, so price with that buffer built in.

Do the calculators include Amazon fees?

The FBA and MCF tools model the relevant fulfillment and fee inputs. Always confirm against current Amazon rate cards, since fees change.

Do returns really change the math that much?

Yes. On thin margins, a modest return rate can erase profit, because you often lose the product, the shipping and the fees on a returned order.